Nike Brings Classic Style To Class Workout
January 10th - Nike has launched a fun energizing social campaign ‘Class Workout’ to launch the new Super Reps sneaker range. The content was produced by Amsterdam based Pi Studios and directed by Matt Holt.
From star bursts to kissing pecks the video features gym trainer and workout influencers Rowen Aida, Elena Bulkowski, Robin Couprie, Oliver Nink, Raymond Paldanius, Simon Zhao, Ahmed Jaffer and Amy Cousins
Download the full video here:
See the video on Instagram here:
CREDITS
Client
Brand Nike
Brand Director Silke Repky
Brand Manager Debbie Looijen
Digital Brand Specialist Luis Ruland
Pi Studios
Executive Producer James Emtage
Producer Francesca Ali Mirza
Production Director Kim Buttery
Business Director Agathe Derrstroff
Business affairs Barrie Williams
Camera Assistant / DIT Richard Hu
Edit / Grade Richard Hu
Design Director Seth Josephs
Design & Animation Nick Fatouris
Production
Director Matt Holt
Director of Photography Simon Elsbury
Gaffer Colin Thwaites
Art Director Amelia Annfield
Runner / Assistant to Art Director Nathaniel Dinham
Lead Hair & Make up stylist Dorita Nissen
Assistants to Hair & Make up stylist Topaz Chamberlain-Knight
James Catalano
Post Production
Sound Design Birdbrain
Talent
Rowen Aida
Elena Bulkowski
Robin Couprie
Oliver Nink
Raymond Paldanius
Simon Zhao
Ahmed Jaffer
Amy Cousins
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Download PDFAbout WE ARE Pi
We Are Pi is an award winning Creative Innovation Consultancy that partners with clients to build brands worthy of thriving in changing times by initiating transformation programs. We Are Pi Client partners include Amazon, Nike, IDFA, Heineken, Intersport, Pepsico and Patagonia. We Are Pi was named Small Agency of the Year 2018, 2019 and 2020 by Creative Pool and Ad Age.
We Are Pi cultural research platform, New Society Rules, helps brands navigate cultural change. We Are Pi content arm, Pi Studios, produces ground breaking stories about cultural change. We Are Pi is proud sponsor of Black Strat, Plus Plus One and Creative Jam Session.